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Safe Boating Partnerships
Mustang Survival considers safe boating good practice and actively engages in partnerships with the boating industry players to support initiatives that increase the voluntary wear
of PFDs, and the awareness of inflatable PFDs.
Our safe boating safety program is and integral part of our marketing strategy and includes
a wide range of industry players. From TV and Radio shows to Boat Manufacturers, Boating
Safety organizations, training and educational organizations. |
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Bass Times Cover Featuring Scott Rook in a Mustang Survival PFD.
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Mustang Survival
- the Official PFD of B.A.S.S. and Sponsor of ESPN Outdoors
B.A.S.S. is the world's largest sports fishing organization
with a membership base of well over 500,000 people, and competitions
are widely televised.
This relationship has resulted in high-profile PFD wear and directly led to
saving a competitor's life... watch
the 2006 BassMaster Classic Video |
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Canadian Red Cross
The Canadian Red Cross is the largest and oldest swimming and water safety program in Canada. We are pleased to offer a line of Red Cross branded life jackets for kids and adults.
In addition, Mustang Survival is proud to sponsor Red Cross National Lifejacket Day. This annual event held just before the Victoria Day long weekend reminds boaters of the importance of wearing a life jacket when in or around the water. |
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Triton Boats ad featuring Mustang Inflatable PFDs. Enlarge |
Boat Manufacturer Partnership
Our objective is to make it easy for you to promote - and to be seen promoting - safe boating, in a positive way that complements your own marketing efforts. We make it easy and affordable for you to quickly obtain products for use by staff and customers during demo trips or in catalog photo shoots, at trade shows etc. We can customize products to support your brand building, promotions or as package with new boat sales. And lastly, we are ready to work with you on other marketing efforts as they arise. Simply call our Marketing Department and identify yourself as a NMMA member and boat or engine manufacturer. |
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Boston
Whaler
Maria and Dave Russell are the hosts of the Boston Whaler "Unsinkable Legend
Tour". "Mustang
Survival has been part of this tour for the past few years and renewed our commitment
by providing some new Mustang gear to show and educate the world during
the tours." These two meet a lot of people and get excellent
TV coverage (always wearing PFDs)... watch
Dave and Maria's video message
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Zodiac
Maritime Academy
Zodiac Maritime Academy (ZMA) provides several training programs covering maritime
operations for fire departments and First Responders. The aim of the Training
Partnership program is to support training organizations in their important
work - helping save lives. Training influence leaders in PFD use motivates others
to do the same... watch the video |
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Boating Safety Sidekicks
Mustang Survival is proud to be a partner of the National Safe Boating Council (NSBC) Sidekicks program. The Sidekicks vest was designed with input from the boating safety community and carries the Team Sidekicks logo. For every vest sold, Mustang Survival is making a financial contribution to the NSBC safe boating program.
Since 1999, the Boating Safety Sidekicks have been introducing kids to the world of boating safety. In use globally by educators, Sidekicks activity books and their web site strive to develop a lifelong love and respect for boating by teaching safe boating practices. |
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IBWSS
The International Boating and Water Safety Summit is a gathering of international
educators and trainers to promote water safety. They attend to learn, share
and improve their knowledge on boating and water safety. What made this summit
so special was that all registered
attendees received a Mustang Survival Inflatable PFD. Most of the 355 attendees
said that they would put the Inflatable to good use as a training
tool to educate users about wearing PFDs.
Mustang was training the trainers on how comfortable and easy PFDs are to
use! |
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10,000
Lifejackets Given to the Community
Accidental drownings are the #2 cause of death for children in the U.S. The
O'Loughlin's, organizers of the Portland Boat Show and Evergreen Sportsmen's
Show decided to make a difference. All children under the
age of 12 went through a boating safety course and were fitted with a Mustang
Survival life jacket. Peter O'Loughlin hopes that others will follow their example
and help prevent water related tragedies... watch
the video |
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Seattle
Children's Hospital Drowning Prevention
Supporting community events like April Pools Day not only
provides positive corporate exposure, but also gives youth
invaluable water safety training... To see more |
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Innovations in Life Jacket
Design Contest
Adam Malcom, a graduate student, was awarded the $5,000
grand prize in the first Innovations in Life Jacket Design
Competition sponsored by the BoatU.S. Foundation for
Boating Safety and the PFDMA.
“Boaters complain that life jackets are uncomfortable,
restrict movement, or make you hot. So we decided
to sponsor a competition to encourage innovative
ideas to design a life jacket that more boaters
might wear,” said BoatU.S. Foundation President
Ruth Wood.
Competition criteria included wearability; reliability;
cost; and innovation... Learn more about the competition |
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| Click
here for more information about the Safe Boating
Partnership program. |
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